Let's get shopping!

I'll be with you every step of the way

The QVC Presenter Personal Shopping Experience

Who do you want to help you with your shopping? Customer chooses their favourite presenter for a completely personal experience

Presenter automated text mouth movements (phonemes)

Basic version facial movement and speaking

Bigger project - Animated whole presenter with basic stock movement

All with voice control from customer, or text interface if preferred

 

A real conversation with the customer - "Hello Dorothy, what are you looking for?" Chatty and instructional.

So hi Dorothy, what are you looking for today? Just speak into the microphone and I’ll give you a hand.

Oh, garden furniture, I don’t blame you. What do you make of these?

 

Large Language Model - the data you give your AI. Programme it to favour using individual presenter-like terms, and even certain phrases of theirs. 

Fully integrated with our database.

As well as product recommendations the avatar can offer  video content - recently on air, instructional content

USP - our presenters

Linking presenter/performance and product.

Bridging the disconnect between customers engaging with our presenters on air and them physically purchasing on the website

Company objectives that this relates to -

Automation

Bridging the disconnect between TV and purchasing

Bringing presenters to the fore - human

 

Concerns

    Uncanny valley

    “used in reference to the phenomenon whereby a computer-generated figure or humanoid robot bearing a near-identical resemblance to a human being arouses a sense     of unease or revulsion in the person viewing it."anyone attempting to build a believable human facsimile also has to beware of the uncanny valley"

    Gimmic (but a positive from that fact is that there could be lot of publicity arising from it)

    References

    https://www.d-id.com/beyond-words-why-people-prefer-conversations-with-faces-over-text/