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Your beauty ingredients guide
Decode your skincare with our comprehensive beauty ingredients guide. From collagen and peptides to SPF and retinoids, discover what these hero ingredients are and how they can transform your routine.
Ready for Retinoids?
What are they?
Retinoids are derived from vitamin A and come in various forms, including retinol and tretinoin. These powerful anti-ageing ingredients can be found in many moisturisers, face oils and serums.
What do they do?
They work to help tackle signs of ageing, reducing the appearance of fine lines and wrinkles, leaving you with a smooth, radiant, youthful-looking complexion.
Explore Peptides
What are they?
Peptides are short chains of amino acids, which are the building blocks of proteins in the skin, such as collagen and elastin. They're essential for maintaining the skin’s structure and appearance.
What do they do?
They can help give you firmer, smoother-looking skin and work to improve skin elasticity for a fresher, more youthful look.
Dive Into Collagen
What is it?
Collagen is a protein that helps provide structural support to our skin, bones and muscles. It's crucial for maintaining skin elasticity, firmness and hydration, and naturally decreases with age.
What does it do?
It can be found in both supplements and skincare and works to support skin elasticity, reduce the look of fine lines, improve hydration and more.
Spotlight on Acids
What are they?
Skincare acids such as AHAs, BHAs and hyaluronic acid are a diverse group of active ingredients used to help support the appearance and health of the skin.
What do they do?
Each type of acid has its own unique benefits, with AHA and BHA skincare formulas working to gently exfoliate your complexion and hyaluronic acid offering intense hydration.
Beautiful Botanicals
What are they?
Botanicals in skincare refer to natural ingredients derived from plants. These plant-based components are packed with vitamins, minerals, antioxidants and essential oils.
What do they do?
Botanicals can offer aromatherapy benefits, helping to enhance your mood and aid relaxation. Some ingredients can help soothe and calm sensitive skin, while others help hydrate and soften.
Find Your SPF
What is it?
SPF stands for Sun Protection Factor. It's a measure that indicates how effective suncare is at protecting skin from harmful UVA and UVB rays.
What does it do?
SPF in suncream works by blocking harmful UVB rays. It helps to prevent sunburn and minimise the risk of skin damage, extending the amount of time you can safely stay in the sun.
