Here's a list of the main cookies we use, and what we use them for. You'll also find information about third party cookies on our site in the second table below.

Essential QVC cookies


These cookies help to facilitate checkout, when you are purchasing your items.


This cookie tells us when a customer accesses their 'My Account' section


We use this cookie to help manage your session on our website.


This cookie allows our web servers to respond to your actions on the website such as "Add to basket" or browsing the website. The website wouldn't work for you without it.


This cookie is used to make sure that all of our site's different parts function properly for you.

Main QVC cookies


When we are making improvements to our website, this cookie helps us to balance the load between our site servers.


Sometimes when we are introducing a new feature to the site we need to produce two web sites at once. This cookie ensures consistency in which version of the site you access


These cookies relate to a banner that is displayed on our homepage. The banner message changes dependent on whether it's the customer's first visit to our site, their sign-up date or date of last purchase. The cookies tell us which message to display.


We sometimes offer 'Surprise' and 'One Time Only' offers that pop up on our website in a separate window. This cookie allows the customer to close this window so that it won't appear again.


If a customer doesn't want to see any future 'Surprise' offers as mentioned above, this cookie allows them to tick a box so that these will no longer appear.


If a customer doesn't want to see any future 'One Time Only' offers as mentioned above, this cookie allows them to tick a box so that these will no longer appear.

source, IQVCREF

These are used to tell us how traffic is driven to our website from third party sites. These cookies tell us which site a user has come from to get to


This lets us know that the user has accepted cookies from our website.


This cookie is used to confirm to us that the user's browser is able to accept cookies.


This cookie is used to facilitate future enhancements to our website.


We have a feature on our website that allows customers to sign in and review products. This cookie allows this to happen.


We have a feature on our website that allows customers to sign in and ask questions about products. This cookie allows you to enjoy this service. uses a number of suppliers who also set cookies on our website on our behalf in order to deliver the services that they are providing. Here are a list of these third party affiliates and an outline of what their cookies are used for.

Third party affiliates


We use these cookies to help us understand how visitors use our website so that we can provide a web environment that saves them time and makes the site easier to use. The data collected could include which search engine brought customers to the site, traffic driven by banner ads or other promotions, how customers navigate around the site, popular pages, processed or abandoned transactions and how different parts of our site perform.

Google Analytics

This is a web analytics service provided by Google Inc. We use these cookies to learn more about visitor interactions, such as what time visits tend to occur, whether the visitor has been to the site before, and which site referred the visitor to

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These are third party affiliate websites that we advertise on. The cookies are used to help us and our advertisers see which advertisements visitors click on and interact with. Each individual advertiser uses its own tracking cookies and the data taken is not confidential or interchangeable.

Cookies set by third party websites

We sometimes embed photos and video content from websites such as YouTube onto pages on our website. As a result, when you visit a page with this embedded content, you may be presented with cookies from these websites. QVC does not control these cookies and you should check the relevant third party website for more information about them.

How do I disable cookies?

If you want to disable cookies you need to change your website browser settings to reject cookies. How to do this will depend on the browser you use, listed below is how to disable cookies for the most popular browsers:

For Microsoft Internet Explorer:

1. Choose the menu "tools" then "Internet Options"
2. Click on the "privacy" tab
3. Select the setting the appropriate setting

For Mozilla Firefox:

1. Choose the menu "tools" then "Options"
2. Click on the icon "privacy"
3. Find the menu "cookie" and select the relevant options

For Opera 6.0 and further:

1. Choose the menu "Files > Preferences"
2. Privacy

What happens if I disable cookies?

This depends on which cookies you disable, but in general the site may not operate properly if cookies are switched off. If you disable all cookies you will be unable to complete a purchase on this site.