The glorious inner fire of a beautifully cut diamond entrances the eye and soul like no other gemstone. Diamond is the hardest substance on earth and can only be scratched with another diamond, making it the perfect stone for jewellery that you love to wear every day.
Our handy guide is here to help you make your diamond purchase with complete peace of mind.
| • About Diamonds | • Caring for your diamonds |
| Find out more about this most precious, scintillating gemstone. | Now you've chosen diamond make sure it keeps its sparkle for a lifetime with some expert tips. |
| • The 4 Cs of diamonds | • Our policy on conflict diamonds |
| Discover the four characteristics that make up the perfect stone, and the choice of cuts available. | What is a conflict diamond, our policy on these stones and the Kimberley Process. |
Order online or by phone 0800 50 40 30
Buy from QVC on your mobile: text 'mobile' to 80782 for link
- Sky Digital:
- channel 640
- Freeview:
- channel 16
- Virgin TV:
- channel 740
- Freesat:
- channel 800
